Getting Found
How do I get my website into AI search results?
The technical list: server-rendered HTML, question headings, third-person naming, schema and llms.txt. Book a call.
Guides
Getting Found
Everything Metcalf Media has written on getting found, for local service businesses in the Tulsa metro.
Getting Found
How do I rank on Google for my service in my town?
The organic side of local search: one page per service, one per town worth building, and how long it takes to land. Book a call.
Getting Found
Why is my competitor outranking me on Google?
Check whether they really are ahead, work out which ranking you're losing, then fix the page that's worth the most. Book a call.
Getting Found
What is GEO, or generative engine optimization?
Generative engine optimization in plain terms: what it covers, what it can't promise, and what a local business can move. Book a call.
Getting Found
What is AEO, and how is it different from SEO?
SEO wins a ranked link. AEO wins the passage an answer engine quotes and names you in. What changes on the page. Book a call.
Getting Found
How do I get more Google reviews?
Ask every customer automatically the moment the job ends, and never gate a review. Metcalf Media on doing it compliantly. Book a call.
Getting Found
Do I need a page for every city I serve?
Build a city page only when there's something true to say about that city. Metcalf Media on the test and the risk. Book a call.
Getting Found
How do I rank in the Google map pack?
Relevance, distance and prominence decide the Google map pack. Metcalf Media on what a local business can actually control. Book a call.
Getting Found
How do I get my business recommended by ChatGPT?
How answer engines choose which local business to name, the three things most websites get wrong, and what to fix first. Book a call.
Next step
Find out where your marketing is losing booked jobs.
We’ll go through your lead sources, your follow-up, your creative and your tracking, and you’ll leave knowing what I’d do in your position — including if the answer is that you shouldn’t do this yet.